This is an alternative to natural positioning on Google and a very good one too, whereby the keywords chosen are those that we want people to find us with, contextual adverts are also designed, and is called the pay-per-click method. (Called SEM: Search Engine Marketing)
We can discuss Internet marketing in Madrid, Barcelona, Valencia and all areas that you wish to target.
You will appear in first place if you pay more for each click made, or if you pay a little less you will appear in second place, and successively thereafter.
Advantages:
«Speed in getting your Website on the first page of Google (within 1 hour the campaign is active)
« - Boxed adverts separate from everyone else, nicely highlighted
« - It allows programming by geographical area, towns, and also the day and time at which you wish it to appear. (Remember the example of Internet Marketing Madrid, Barcelona, Valencia, etc...)
« - It quickly detects which are the keywords that are working and which adverts are most popular, so they can be used in a campaign of Natural Positioning on Google.
« - It tells you from where the click has been made, and how many clicks.
« - It allows you to stop the campaign on programmed days.
Disadvantage:
« Pay per click
« - Once you stop paying, your company will no longer be seen.
It’s very simple, Google has a control panel which shows you all the clicks that each keyword has had and also which were the adverts in which most interest has been shown, which are most attractive to your market audience, the ones to which your clients have been attracted.
As a result, you will know where to focus your products, and you will know what your clients most like about your product or service.
The greater the traffic for a keyword and advert, the more possibilities of selling you have. The greater number of sales achieved from this traffic, the greater the ratio of sales conversions, or the Return on Investment you will obtain.
The traffic this word creates for your website will have a high conversion to sales as the person typing in these words has a high interest in obtaining the product, i.e. the traffic generated will have a high conversion to definite sales. We hope to have traffic interested in searching for how to buy this or that product. Isn’t that right?
So by applying an analysis of keywords which bring us visits we will be in a position to know if they have been profitable or not.
Tuposicionamiento.com , is a Google positioning and Website Design , company which can help you sell in a very specific way and measuring the results of your investment along the way, please contact info@tuposicionamiento.com or mobile telephone number: 609 98 85 72. We work in the whole of Spain, it doesn’t matter where you are. We will make your business grow, try us..
We are specialists in:
Creation of websites. From small on-line brochures (microsites) to the largest website you may require. See some of our professional website design costs,Electronic Commerce or Virtual Shops.
Corporate stationery and corporate image, brochures, exhibitions and fairs (Stands), and any other type of graphic design
We help ensure that Google likes your website and positions it above everyone else. Optimization and natural positioning on Google, as well as Google Adwords Campaigns (Sponsored links in first positions) / Pay-Per-Click (PPC).
Control of electronic mail marketing
Press bulletins
Photography
Video
Cartoons or Animatoons
Software programming